We’re ready for the next Big thing!

Who we are.


Founded in 1999, BrandSync works with companies, nonprofits and philanthropies to enable confidence and participation in the expression and enterprise of their brands.

We Engage

BrandSync is a benefit corporation, creating and managing ventures, including the United Virginia Education Fund and RVA Social Entrepreneurs in collaboration with a wide range of organizations and communities to serve important causes.

We excel in the following by helping our clients with...

Thinking

Our strategists think deeply about the right kind of intervention to address a market opportunity or help a partner develop a coherent mission or engagement strategy consistent with the soul of their brand.

● Engagement Strategy
● Participation Goals
● Organizational Design
● Purposeful Transformation

Building

We manage creative and technology development to launch new brands, technology products and public affairs initiatives that stand out.


● Narrative / Storytelling
● Branding and Architecture
● Campaign Development
● Design and Technology

Acting

We rapidly scale campaign plans to deepen engagement and participation in strategic communications initiatives. We complement the capacities of our client and agency partners in the directing public engagement campaigns.


● Campaign Execution
● Content Creation
● Impact Metrics and Refinement

  • The strategic process Rob Martin and BrandSync has lead has enabled a strong consensus and exciting branding campaign for the VCU School of Education.Magnus Johnsson, Executive Director, External Relations & Development at VCU School of Education
  • The VCU School of Social Work’s development and communications programs have benefited greatly from the strategic branding services provided by BrandSync.
    Myra Isaacs, Director of Development & Alumni Relations at VCU School of Social Work
  • Consulting with Rob on development and fundraising planning revealed to me his entrepreneurial spirit and great passion for social causes. I have also seen his branding work (always sincere) with other area nonprofits.Alan Hutson, Principal and Managing Partner at The Monument Group
  • Rob Martin is visionary, dedicated, intelligent, broad-minded and thorough — and understands complex matters even when outside of his direct area of expertise.Isilay Yegin Akbulbul, Owner at Miya Global Business Development
  • It is has been a pleasure to have worked with Rob for many years. BrandSync’s branding and research services have contributed significantly to the steady growth of JoycePayne Partners. We look forward to our continued relationship with Rob and BrandSync.Cindy Joyce, Chief Operating Officer at JoycePayne Partners

OUR CORE TEAM

Rob Martin

Kate Pickett Eggleston

Jordan Walker-Rowe

Rachel Sheeran

Ian Young

Charles Ajemian

Drew Little

Annette Postel


HOW WE WORK



1
Go for it
Momentum is powerful. To build a strong team, you must empower your people to make things happen and let them know they can go for it.
2
I trust you
Expressing trust in someone, demonstrates your faith in their judgment, abilities and commitment. Trust inspires people to be bold.
3
What's going on
The best leaders have a gentle and straightforward way of communicating the truth. Transparency is the surest path to trust.
4
Remember This
Keep your team connected to your shared vision by reminding them what you're all there to do and how they make a difference.